- May 29, 2025
Project Type: Web UI Design – eCommerce
Role: UI/UX Designer
Platform: Web/Desktop
Tools Used: Figma, Photoshop, Illustrator
About the Project:
This UI concept was crafted as part of an eCommerce design project focused on simplicity, conversion optimization, and user trust. The goal was to design a visually appealing and functional product detail page for a footwear brand, where users can shop effortlessly across sizes, colors, and price options.
The project involved deep consideration of UX principles, hierarchy of information, and responsive adaptability. I collaborated with product owners and marketing consultants to ensure the layout aligned with real-world eCommerce goals — from boosting sales to enhancing customer trust.
✨ Key Features & Highlights:
🧩 Product Focused Design:
The high-resolution shoe preview takes center stage with zoom-ready carousel support — ideal for visual shopping decisions.
🎨 Color & Size Filters:
Dynamic UI elements allow users to browse multiple color options and size guides without page reloads — creating a fluid shopping experience.
💸 Smart Pricing Display:
Original price, discounted price, and savings are clearly highlighted — making offers easy to spot and attractive to act on.
🛍 Quick Add to Cart + Wishlist:
One-click cart and wishlist buttons placed strategically for higher conversions.
💬 Customer Reviews Integration:
Star ratings and real user reviews are included to build credibility and influence buying behavior.
📱 Fully Responsive & Modular:
The layout is scalable and developer-friendly, adaptable across screen sizes and easily adjustable for multiple product categories.
Why It Works:
This eCommerce UI isn’t just beautiful — it’s built with conversion in mind. Every pixel guides the user toward a decision. Clean visuals, modern typography, and thoughtful UX choices work together to build trust and drive action. Ideal for fashion brands, shoe stores, or niche D2C brands looking to boost their online presence.